No one wants to make a mistake. They’re costly, embarrassing, and inefficient. Of course, no one wants to make a mistake — especially when it comes to running a small business and marketing. The penalties of mistakes in marketing can last far longer than you expect...
Small business owners get opinions, facts, and myths thrown at them daily. It’s hard to tell what’s real and what’s a sales pitch in sheep’s clothing. Like any other, the topic of marketing for small business is full of myths and inaccurate or outdated information....
